Deal Readiness Assessment
Answer the following quick statements on a 1 – 5 scale. You'll get a positioning score and your top three focus areas. Results are unlocked after you provide your name and email.
1 = Not at all true / 5 = Very true
Deal Type
Multithreading & Stakeholder Map
1. We're actively engaged with multiple stakeholders across business, IT, and procurement.
Multithreading & Stakeholder Map
2. We've mapped the RAPID roles (who Recommends, Agrees, Performs, Inputs, Decides) and have a plan to engage each.
Buying Power & Authority
3. We have confirmed access to the buyer (budget holder) and/or procurement.
Buying Power & Authority
4. Budget is identified and aligned to this deal timeline.
Value & ROI Clarity
5. We understand the customer's buying criteria (budget, decision factors, impact required).
Value & ROI Clarity
6. We have a business case co‑developed with the customer's priority outcomes (KPIs established for accurate measurement of success).
Value & ROI Clarity
7. The customer has validated that the business case and metrics resonate with their priorities.
Urgency / Compelling Event
8. There is a clear deadline or compelling event creating urgency to move now (e.g., renewal due, program launch, initiative launch).
Urgency / Compelling Event
9. The impact of not acting (delay, do nothing) is visible and acknowledged by key stakeholders.
Champion Strength
10. We have a credible internal champion actively advocating for us.
Champion Strength
11. Our champion has influence with decision makers and can drive the internal process forward.
Champion Strength
12. Our champion is an executive with buying power.
Competition & Alternatives
13. We have clear visibility on competitors and alternatives (including 'do nothing').
Competition & Alternatives
14. We have a differentiation strategy tailored to the customer's decision criteria.
Competition & Alternatives
15. We have influential third parties (consultants, partners) advocating for our solution.
Customer Engagement
16. The buyer/decision maker attends (at least) quarterly business reviews.
Customer Engagement
17. The customer is actively engaged in meetings and asks for insights/data that support their outcomes.
Customer Engagement
18. We have an internal executive engaged in the customer renewal cycle.